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How To Lie Your Way To Permanent Employment

July 14th, 2009

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The precarious economy has lots of people worried. They’re especially concerned that they’ll lose their jobs. It’s no wonder that you see more “How To Keep Your Job” articles on the web and in today’s newspapers and magazines.

If you can sum up the advice in these articles, like the one written by Martin Lindstrom, author of Buyology: Truth and Lies About What We Buy, in the prestigious Parade Magazine, it’s “become indispensable to your boss.”

Lindstrom proceeds to offer five pithy tips to make sure your neck is far from the chopping block when the ax falls. They include:

  • Define what makes you different from your colleagues. (Maybe a lack of integrity?)
  • Do one thing well. (How about: stroke your boss’s ego?)
  • Communicate your brand. (Hmmm. How do you brand desperation?)
  • Create a signature look. (Like a clown suit?)
  • Leave a personal mark behind. (Like a lip mark on the behind?)

I have no doubt that these ideas might keep you on the job, but at what price? That’s the question.

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Business Strategy, Great Books, Success, US Economy , , , , ,